Matt has been involved in a number of motorsport activities, from working with a team at the 100th Indy 500 in 2016, to A1GP, working with AMG and Mika Hakkinen in China and launching MINI Challenge in Australia. He is still involved at the grassroots of the sport as the commentator for both national karting series in Australia, while also working on a number of non motorsport properties.
This show you’ll learn:
- Importance of PR for you and your brand
- How to effectively promote yourself at race meetings
- The value in sponsorship
Links & Resources mentioned in this episode:
- Greg Norman Book
- Arnold Swazznegger
- Tim Ferris
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